MTN Nigeria Communications Plc said it is set to invest N65m in startups in the country.
The firm stated that it is set to invest through its campaign – ‘MTN Pulse BlowMyHustle’ – which aims to empower young individuals with viable businesses through capacity building and grants.
It stated that it would provide grants and training for 100 young Nigerians who have existing businesses or seek to start a new one.
The shortlisted participants, it added, would have the opportunity to receive intensive virtual training from industry leaders and professionals that cut across personal development, wealth and investment management, digital marketing, website development, elevator pitches, amongst others, for two weeks.
Speaking at the launch, the Chief Marketing Officer, MTN Nigeria, Adia Sowho, said, “The ‘hustle spirit’ among Nigeria’s young people is truly inspiring as they are innovative and entrepreneurial.
“MTN is here to support that hustle so that their dreams can become reality. Young business owners have told us what they need, and with MTN Pulse Blow My Hustle, we will share business skills from experts in relevant fields and create access to financial grants. We look forward to the transformation that this initiative will propel.”